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Sports
- FINA/Midea Diving World Series
- Rebrand of the Kia Oval
- 10th FINA World Swimming Championship
- The Southampton Boat Show
- Volleyball Club World Championships
- The Oxford v Cambridge University Boat Race
- 12th Arab Games
- Lord’s Cricket Ground
- Almeria, Spain - Extreme Sailing Series 2011
- Ryder Cup 2010
- F1 Grand Prix Abu Dhabi
- The Amex Community Stadium – The New Home of Brighton FC
- BMW PGA Championship
- FIFA Club World Cup UAE
- Dubai World Championship
- IAAF World Indoor Athletics Championship
- The Open Championship
- First Class Cricket
- FIFA World Cup South Africa 2010
Rebrand of the Kia Oval
Following the announcement of its new sponsorship by Kia, world famous Test Cricket Ground, The Oval, once again turned to Icon to undertake the rebranding of the entire venue. The ground, which is managed by Surrey County Cricket Club (Surrey CCC), has in excess of 400 internal and external signs, all of which needed to be surveyed, redesigned and then installed before the start of the 2011 cricket season in April.
