When Accenture wanted to highlight their brand values and the company's sponsorship of the London 2012 Olympic Bid, they turned to exhibition and signage specialist, Icon Display.

The resulting `Olympic Dreams' photographic exhibition showcases Accenture's support of Sports Aid in their provision of assistance to fourteen of Britain's top young teenage athletes who will hopefully be completing in front of a home crowd in the 2012 Olympic Games.

Comprising of 14 display stands dedicated individually to each of the 14 young athletes, the exhibition also comprised of a feature stand with an integral AV/Plasma screen showing features and interviews with a number of the athletes. There was also a computer terminal for visitors to go online and register their support for the successful London 2012 bid.

The roadshow moved from Leeds Town Hall, then on to the Manchester Urbis, followed by Aberdeen FC, Newcastle FC and finally London's City Hall. At each venue there were presentations from guest speakers - including Olympic athletes, before a prize draw in aid of Sports Aid. The exhibition remained open for the public and schools and other interested parties were invited to visit to increase the excitement of the bid.

Icon's involvement was crucial at all stages, from the ideas conception to production, creation of AV content, management at each venue and logistical arrangements.

Icon have a long standing and wide ranging experience working in the exhibition area. Recently Icon have completed a major product launch for Neff kitchen appliances, and clients in the past have included; Snickers, Honeywell and many others. Icon are also Europe's leading event signage and stadium branding management company. Its prestigious portfolio includes the England and Wales Cricket Board, Premiership-topping club Chelsea FC, major European Golf, Rugby, and numerous other international events in a range of different sports. Icon was also responsible for all the brand dressing design, signage production and installation for London's successful 2012 Olympic bid, as `The Official Brand Dressing Agency' for the Bid.